The Business Blueprint
with Katie Swatek
Weds, Nov 18 from 6-9pm Pacific
This workshop is VIRTUAL!
Zoom link will be sent to registrants on the day of the event.
Successful photography businesses aren't built by accident. They're built through intentional decisions that create lasting impact, meaningful client relationships, and sustainable profit.
In this program, Katie Swatek shares the four foundational pillars that have shaped her award-winning boutique photography business in a town of fewer than 700 people. Through real-world examples and practical strategies, you'll learn how to define what sets you apart, connect with the clients you truly want to serve, market with purpose, and price with confidence.
Rather than chasing trends or competing on price, you'll discover how every part of your business can work together to build trust, elevate the client experience, and create long-term profitability.
Whether you're just getting started or looking to refine an established business, you'll leave with practical ideas you can implement immediately to strengthen your brand, improve your client experience, and build a business that supports both your life and your goals.
Attendees will learn:
• How to differentiate themselves in any market
• How to identify and attract their ideal clients
• Marketing strategies that build trust before the first conversation
• Creating an experience clients happily invest in
• Pricing with confidence and intention
• Small changes that lead to significant increases in profitability
About Your Speaker:
Katie Swatek
M.P
Katie Swatek is the owner of Katie Swatek Photography, a boutique senior portrait studio based in the small town of Lake Andes, South Dakota. Known for creating dynamic senior and sports portraits through intentional lighting and an elevated client experience, she has built an award-winning, low-volume, high-profit business that draws clients from across the region.
Katie's work has been featured in national publications, and she has earned recognition through print competition, including being named SYNC Photographer of the Year. She regularly teaches at photography conferences, workshops, and affiliate organizations across the country, where she shares practical, real-world strategies photographers can implement immediately.
Passionate about helping photographers build businesses with purpose, clarity, and confidence, Katie's programs combine proven business strategies with honest insight and actionable education. Whether she's teaching marketing, client experience, pricing, or offcamera lighting, her goal is simple: to help photographers create businesses that are both personally fulfilling and financially sustainable.
When she isn't behind the camera or speaking on stage, Katie enjoys life with her husband, three children, and the small-town community that continues to inspire her work. She believes exceptional businesses aren't defined by their zip code, but by the experience they create and the relationships they build.
